Today it’s difficult to find somebody who’s never heard of augmented reality (AR).
Looking for a new house or renovation usually takes a lot of time and effort. Augmented reality floor plan apps make things much easier.
What are AR floor plan apps, and how do they work? How to create such augmented reality apps and make money? Let’s jump in.
One of the augmented reality applications for real estate agents and DIYers is measuring and drawing floor plans to precisely estimate the cost of the renovation or property.
Just imagine, by using special floor plan AR apps, customers may envision and examine property without being physically present. Isn’t that a helpful thing?
Okay, you think so. It sounds pretty good. But the question is why the jump to augmented reality tools is reasonable.
First, let’s have a look at the market.
How AR is used in real estate
The real estate market embraces three primary segments: residential real estate, commercial real estate and industrial real estate.
The goal of the first one is to buy and sell a property for non-professional use.
The second one consists of real estate used for business purposes; common types include retail and office space.
In addition, the industrial real estate segment is focused on properties used for manufacturing, production, research and development, storage and distribution facilities.
Actually, augmented reality can be useful for various activities on the real estate market including construction, design, and sales.
When it comes to construction, augmented reality technology is used in the initial design phase to test and evaluate different design ideas and for developing virtual design at full scale.
Concerning sales, AR apps like Ikea Place and similar ones allow potential buyers or tenants to visualize the new property and enhance user experience. The IKEA AR app allows users to see how the IKEA furniture would look in their apartments and check if it would suit their houses.
And when it comes to floor plan apps, they are used in the residential sector. Their primary goal of these augmented reality apps is measuring and drawing the floor plans that can be used by different customers for various needs both business and personal (DIY, renovation, sales, rents).
The target audience of these apps breaks into 3 groups:
- Real estate agents, tenants, Airbnb hosts;
- Craftsmen and building materials companies;
What problem do AR apps for floor plans solve?
According to Rightmove study, floor plans are one of the most important aspects of marketing a property for sale.
- Over a third of buyers said they were less likely to inquire about a property without a floor plan.
- 1 in 5 buyers would ignore a listing that didn’t have a floor plan.
- Adding a floor plan to a real estate listing can increase click-throughs from buyers by 52%.
In the past, floor plan creation seemed a complicated process requiring special knowledge and huge efforts.
Users had to do a lot of steps manually. For example, they needed to measure the length of the longest wall, scale this measurement down, measure the length of the other walls, doors and incorporate them into the floor plan.
However, now there are a lot of tools that simplify this process.
AR floor plan app helps DIYers do the projects on their own without technical knowledge and special skills. They can use AR floor plan apps to calculate the right amount of materials for renovation projects and even order needed materials (some apps like MagicPlan provide this option).
Craftsmen and renovation companies may leverage this kind of AR app as a job costing tool by estimating the materials and manpower they need to execute the upcoming tasks.
In addition, it’s a helpful AR tool for real estate agents, renters, and Airbnb hosts because they can show customers exactly what they will get. Thus, they may increase their sales and rents.
Airbnb hosts have the opportunity to export floor plan in the preferred file format and upload it on Airbnb to supplement the room offer. Isn’t this a great way to attract and engage more clients?
How floor plans apps work
To create a floor plan, users won’t need a computer. They can forget about manual measuring and drawing. These AR apps are a good option for users who have minimal experience creating floor plans.
All they need for the floor plan creation is just download the augmented reality app and use it according to instructions.
I’d like to tell about some house layout options and their peculiarities below.
AR apps for floor plans
MagicPlan is a highly recommended AR floor plan app. It lets users create floor plans from photos.
To use the app, users need to point their smartphones or tablet cameras at the corners and take pictures while turning around. The augmented reality app will capture and draw the room in seconds. For easier capturing, users may include doors and use ceiling corners.
The target audience of this AR app is DIYers, craftsmen, companies and, of course, real estate agents.
Have a look at the video for a better understanding of this process.
2. Floor Plan Creator
Floor Plan Creator is also a good example. It works similarly to Magic Plan.
Its advantage is the capability to create floor plans in 3D. Thanks to Floor Plan Creator, when furniture shopping, people can gauge if potential furniture will fit in the context of specific room dimensions.
RoomScan differs from the AR apps mentioned above because it’s the only app with three ways to get a floor plan.
Apart from using a camera to scan the floor, users may put the phone against the walls if the view of the floor, for example, is blocked or poorly lit.
Also, they have the opportunity to use integration with Leica & Bosch laser to get precise measurements.
Previously, this app used only GPS and gyroscope functions to draw a floor plan. Now, with ARKit its opportunities are expanded, and it uses augmented reality as well.
4. Stanley Smart Connect: the odd one out.
By the way, not all the floor plan apps are augmented reality. One of them is Stanley Smart Connect.
To generate a room plan, users need to upload photo and record measurements manually or by syncing laser distance measurer. However, it takes more efforts than augmented reality apps.
The common feature of all floor plan apps is they are cloud-based. Some tools let users collaborate with their family or friends by providing an online page they can edit.
It’s really unbelievable. Showing real estate objects at a glance increases the chance of real estate agents to sell or rent properties as customers know straight away what they will get.
Potential buyers can get a delightful experience that ignites creativity, and arrive at a sense of satisfaction about a decision well made. Buying a house or renovation are some of the most important decisions in people’s lives.
Therefore, real estate sellers have to provide their customers with an incredibly compelling experience. AR is a great way to achieve this.
How AR floor plan apps make money
There can be different pricing models that AR apps for floor plans use.
MagicPlan, for example, has four pricing plans. To create floor plans, customers may use a free version of the app.
For users who need to create estimates and export their plans, the app offers pricing plans that vary from 2,99$ per plan to 16,67$ per month. For yearly use, Magic Plan can generate the profit from 100$ to 200$ per client.
Just imagine how many real estate agents, tenants, craftsmen, and companies use this kind of app on a regular basis.
According to Magic Plan website, this app was downloaded more than 13 million times.
It doesn’t cause any ripples of doubt that this app is a great tool for DIYers, real estate agents and craftsmen.
Technology needed to build an app like MagicPlan
Augmented reality application development seems to be a mammoth task and a magical process.
However, there’s no magic but ARKit.
To develop augmented reality apps for iOS, programmers mostly use this tool. ARKit is the framework from Apple that allows creating unparalleled augmented reality experience for iPhone and iPad easily. It combines digital objects with the real world.
To create a connection between real and virtual spaces, ARKit uses a technique called visual-inertial odometry. Don’t be afraid of complicated terms, let us explain.
This process blends information from the iOS device’s motion-sensing hardware with a computer vision analysis of the scene visible to the device’s camera.
ARKit recognizes notable features in the scene image, tracks differences in the positions of those features across video frames, and compares that information with motion sensing data. The result is a high-precision model of the device’s position and motion.
By the way, here you can find the detailed comparison of such great augmented reality platforms as Apple ARKit and Google ARCore.
How much does it cost to build AR app for floor plans
There are two ways to develop this kind of augmented reality apps: organizing your team of developers or hiring a professional agency.
Practically the last one is more suitable because you don’t need to waste a lot of time searching for good developers. Professional agencies usually have more specific experience and can adapt to different needs.
But what is the cost of building an augmented reality floor plan app, you ask. Actually, this question is similar to the question “How much does it cost to build a house?”.
The cost of the augmented reality application depends on lots of characteristics, options, and features. To give you a precise answer and take the guesswork out of the process, we have to learn your tastes and requirements.
Of course, augmented reality app development doesn’t happen overnight and includes three stages.
The first one is the AR app design which cost is about $18,000 – $30,000.
When it comes to coding, it takes much longer, and the cost is from $36,000 to $72,000.
The last but not the least stage is testing. Its cost is approximately $12,000 for North America.
To summarize, the total cost of augmented reality app development is $66,000 – $114,000.
At first sight, it seems expensive, but actually, it takes 3-5 months of work.
At Jasoren, we specialize in the AR app development for different use cases including real estate. We have a good experience of using ARKit to create augmented reality mobile apps similar to MagicPlan, Ikea Place, etc.
Chat with us to learn about how you can develop a great home AR app and achieve your business goals.
Say you’re a real estate seller. Your client Monika is in the challenging and exciting process of searching for a new place to call home. One of the most annoying things for her is to physically visit each place and try to imagine if her own furniture would work in the potential new house.
With a home plan app, real estate companies can solve problems of thousands of clients like Monika.
Augmented reality technology creates life-like home models, which accurately demonstrate construction or renovation plans in a way that photos and blueprints could never match.
The ability for buyers to interact with AR floor plan apps has already proven a great ROI for real estate firms.
So, think of the creation of these powerful augmented reality tools to simplify the life of your customers.
Astonish your clients, give them a compelling experience and get the most from AR floor plan apps.
If you are interested in AR and need somebody to discuss your project or ideas, you should contact a reliable and experienced augmented reality app development company.
Jasoren is exactly what you need. We have a team of skilled augmented reality developers who can consult you on questions related to your project. If you want to know more about how much AR app development costs and estimate the budget required for your ideas to come true, you can also rely on us.
Contact us, and we guarantee that you will get the most out of augmented reality.
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